Almost exactly a year ago Huawei set its sights on Apple and Samsung at the top of the smartphone market. The challenge seemed enormous. Between them, Apple and Samsung accounted for more than a third (34.7%) of total global sales in the second quarter of 2017, according to Gartner, compared to Huawei’s 9.8%. Yet fast forward a year, and Apple’s share has dropped to 11.9% and Samsung’s to 19.3%, while Huawei is up to 13.3%.